Pre-sale efficiency.
UK-based innovative FMCG company.
deals a month closed by the same two-person sales team
The challenge
The company faced the challenge of efficiently managing pre-sales in a competitive FMCG market with limited sales staff, aiming to maximise opportunities without overburdening their team.
What we built
U [in] AI automated the pre-sale process, focusing on warming up potential clients with detailed product information, query resolution and lead nurturing through personalised communication. This freed the sales team to concentrate on closing deals.
What came out of it
By delegating pre-sale engagement to U [in] AI, the team raised its output without additional resource strain.
Client under NDA. The company name is withheld; the figures are the client's own.
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