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    <title>The Journal — U [in] AI</title>
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    <description>Field notes on AI in marketing: what we run for clients, what the numbers said, and what we would not repeat.</description>
    <language>en</language>
    <lastBuildDate>Fri, 09 Oct 2026 09:00:00 GMT</lastBuildDate>
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      <title>U [in] AI founder Olga Bialkovich publishes new article on AI agent consistency in Unite.AI</title>
      <link>https://u-in.ai/blog/olga-bialkovich-unite-ai-ai-agent-consistency/</link>
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      <pubDate>Fri, 09 Oct 2026 09:00:00 GMT</pubDate>
      <category>OPINION</category>
      <description>U [in] AI founder Olga Bialkovich shares a practical approach to testing AI agents for decision consistency, brand alignment and reliable business communication.</description>
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      <title>Why most AI pilots in marketing never reach production</title>
      <link>https://u-in.ai/blog/ai-pilots-never-reach-production/</link>
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      <pubDate>Tue, 29 Sep 2026 00:00:00 GMT</pubDate>
      <category>STRATEGY</category>
      <description>Pilots are built to impress a steering committee, not to survive a Monday. What the fifth that ship do differently.</description>
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      <title>Three agents, one lead flow: the math behind −62%</title>
      <link>https://u-in.ai/blog/three-agents-one-lead-flow/</link>
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      <pubDate>Thu, 24 Sep 2026 00:00:00 GMT</pubDate>
      <category>CASE STUDY</category>
      <description>We rebuilt qualification for an agri-tech distributor. Every number, every hand-off, every mistake on the way.</description>
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      <title>The 30-day funnel: how a five-person team grew pipeline by 75%</title>
      <link>https://u-in.ai/blog/30-day-funnel/</link>
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      <pubDate>Tue, 22 Sep 2026 00:00:00 GMT</pubDate>
      <category>CASE STUDY</category>
      <description>A five-person sales team, a list nobody had time to work, and thirty days. What the system did, what the people kept, and the numbers at the end of it.</description>
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      <title>Prompt libraries rot. Build evaluation sets instead.</title>
      <link>https://u-in.ai/blog/prompt-libraries-rot/</link>
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      <pubDate>Sun, 20 Sep 2026 00:00:00 GMT</pubDate>
      <category>PLAYBOOK</category>
      <description>A prompt that worked last quarter is a liability this one. What to keep instead, and how to know when the output has drifted.</description>
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      <title>Tone of voice is a dataset, not a PDF</title>
      <link>https://u-in.ai/blog/tone-of-voice-is-a-dataset/</link>
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      <pubDate>Sat, 19 Sep 2026 00:00:00 GMT</pubDate>
      <category>CONTENT</category>
      <description>Brand books describe a voice. Models need examples of it. How we turn forty pages of guidelines into training data.</description>
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      <title>Human + AI: where the hand-off should actually happen</title>
      <link>https://u-in.ai/blog/human-ai-handoff/</link>
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      <pubDate>Thu, 17 Sep 2026 00:00:00 GMT</pubDate>
      <category>PROCESS</category>
      <description>We spent a week inside a five-person growth team. The agents did the volume; people kept the judgement. Here is exactly where the line sits — and why it moves.</description>
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      <title>GDPR and generative AI: a checklist for marketing teams</title>
      <link>https://u-in.ai/blog/gdpr-generative-ai-checklist/</link>
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      <pubDate>Wed, 16 Sep 2026 00:00:00 GMT</pubDate>
      <category>COMPLIANCE</category>
      <description>What has to be true before an agent writes to a European prospect — consent, records, retention and the part most teams miss.</description>
    </item>
    <item>
      <title>Reading campaign data in hours, not weeks: notes on an analyst agent</title>
      <link>https://u-in.ai/blog/analyst-agent-notes/</link>
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      <pubDate>Sat, 12 Sep 2026 00:00:00 GMT</pubDate>
      <category>ANALYTICS</category>
      <description>By the time a report is assembled, the campaign it describes is already over. How we wired an analyst agent into the media plan — and what it still gets wrong.</description>
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    <item>
      <title>U [in] AI featured in AI Odyssey: a founder story about building AI for real B2B growth</title>
      <link>https://u-in.ai/blog/u-in-ai-featured-ai-odyssey-olga-bialkovich/</link>
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      <pubDate>Fri, 11 Sep 2026 09:00:00 GMT</pubDate>
      <category>STRATEGY</category>
      <description>AI Odyssey featured U [in] AI founder Olga Bialkovich in a story about AI lead generation, B2B communication and why the company uses its own technology to find clients.</description>
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